
A few weeks ago I posted about my eager sense of anticipation, in light of the announcement that Kirsten Dunst would be the new face of Miu Miu. So was my anticipation justified or have I been left in a state of longing disappointment? The truth is I feel a sense of emotional ambivolence. At first look, they are too similar to Lyndsey Lohan's offering for the brand; lush and rich in colour, with a mid-night blue darkness. But they are "growers" - on closer inspection there is an air of cuteness, a fairy tale lightness, juxtaposed with a feel of naughtiness, all against the beautiful palette of Kirsten's porcelain skin. The other thing I tend to forget when celebrities front a brand, is that it is about the clothes/product, are they showcased well? In this case, I'd have to say yes. I adore the sunglasses above and feel my eye drawn slowly towards the oversized grey bag, via Miss. Dunst. So overall I would have to conclude that this campaign is a success but it wasn't the new, more quirky direction I was expecting from Miu Miu, in light of their alternative choice of model.
