American Apparel - Making it soooo easy to buy!

American Apparel unveiled a new feature yesterday that makes it even easier to browse their website and find exactly what you want (not necessarily need!). We've seen their Featured Styles section, their Style Grid, now comes Living in Colour. You click on the picture link to see what's available on the site in that particular colour - red, yellow, blue and purple. Personally, I'm loving the blue. Another amazing advertising feature.