Random Fashion Coolness.

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Monday, 12 February 2007

Fashion, A Crazy Business! - Trovata's Triumph

I love the recent strangeness and controversy surrounding the Trovata collection at New York Fashion week. Nicolae and Elisabeta Petrescu, caused a stir by carrying around a gorgeous cat, having rose petals strewn after them, all the while accompanied by a violinist! It turned out to be a P.R. scheme orchestrated by Trovata - and it definitely worked! The two actors put Trovata in the Fashion Week headlines and showcased Trovata's designs in a wonderfully quirky way. I love the beautiful tulip hemmed coats and the gorgeous accents of colour (opaque tights providing fab colour highlights). Check out the Trovata website for more information, about this company I'd never heard of before this extremely successful P.R. coup.

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